The Trip is Virtual; the Rewards are Real.

Last year, the Prima team completed a virtual trip across the country from the Golden Gate Bridge back to our Portage headquarters with route twists and turns to visit some of America’s oddest landmarks. We tallied over 3,000 miles building fitness and improving our heart and lung function along the way.

The Route

This year, we’re heading for the Rio Grande and as far beyond the border as we can go. Expect the same kind of offbeat attractions and historical landmarks with Ken acting as tour guide and team coach.

The Rules

  • Swim, ride your bicycle, walk, and run as much as you can during the event.
  • Count any mile (or fractions of miles) you accumulate beginning August 1 through Labor Day, September 3.
  • Calculate your distance as accurately as you can.
  • Use direct measurements, maps, time/pace conversions or GPS.
  • Be conservative with your estimates if you must guess.
  • Report/update your mileage totals through the Prima Portal at least every week; more often is better.